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New & Next

The ‘New & Next University Contest’

As part of its „New & Next Programm“, Heimtextil offers a contest to promote young professionals graduating from university in Germany or abroad and to establish a platform for tomorrow’s innovators.


Make use of the opportunity to present your institution’s academic portfolio and the projects of your graduates to approximately 60,000 trade visitors from around the world and to representatives of the international trade press at Heimtextil, the leading international trade fair for home and contract textiles.


All national and international universities offering textile design programmes or related studies are invited to submit their entries. To take part in the University Contest, all you need to do is register and submit three representative graduation works from your students on our online platform.


Winning universities will receive a free all-in stand in the 'New & Next Area' at Heimtextil 2021. The area will be located in the “Textile Design” segment in Hall 3.0 near to the Heimtextil Trend Space. With roughly 230 exhibitors Heimtextil is the world’s largest platform for textile design.


Heimtextil’s PR team will ensure media coverage – blog entries, press statements and postings on social media – for the projects submitted by graduates from the winning universities.


Free registration

Registration to participate in the ‘New & Next University Contest’ is free of charge.


Application and selection

Registration to participate in the ‘New & Next University Contest’ is done online and starts a five-step application process.


Once the application process has been completed, the jury of qualified experts assesses the contest entries submitted online to determine the winners. The jury’s decisions will be based on simple majority of votes cast and will be final for all participants. The jury will not provide reasons for not selecting individual entries.


The jury provides the results of its assessment to Messe Frankfurt Exhibition GmbH and Messe Frankfurt Exhibition GmbH communicates with the winners prior to Heimtextil 2021.


Winners will benefit as follows:

  • Approximately 6 square metres (3 x 2 m) in the ‘New & Next Area’ in Hall 3.0, free of charge
  • A free all-in stand including
    • walls (height: 2.5 m; the stand will be open on two sides)
    • carpet (6 m²)
    • lighting (2 spotlights)
    • 3 kw power supply with one outlet
    • a sign bearing the exhibitor’s name
    • 1 table for displaying materials
    • 2 barstools
    • daily cleaning
  • Special highlighting of the physical stand in the online exhibitor search tool and in diverse elements of the visitor guidance system


The above-mentioned components of the stand may still change slightly. 

Messe Frankfurt